The Power of Don’t
If you are currently spending your time on a deserted Island and you found a hard copy of this post attached to a hidden immunity idol, then read on. It may help you with the other guys. Well, and if you don’t know what I am talking about then you’ve just been part of very ineffective communication.
More than anything when we communicate we want our message to be understood. Our body language and the way, how we say what we say can support our message and influence the degree of understanding. We don’t want to send mixed signals. Saying “Oh, yes you’ve got my full attention” while checking the latest tweets on your cell phone obviously doesn’t fly.
These signals aside, the most important signals are the words we speak and write. Effective communication is short and clear. However, if you want to complicate your life then use ‘don’t‘ as much as possible.
Using ‘don’t’ creates attention, but unfortunately to the wrong message.